SCHAUMBURG RESTAURANTS PICTURED ON MATCHBOOKS

A while back local realtor Bob Dohn passed on a bag of matchbooks that he had collected from various restaurants of Schaumburg.  Matchbooks were a popular advertising gratuity for many businesses and can give us a peak at what the business may have looked like, the color and style scheme of the restaurant and the food they might have been known for.

I’ve featured other local businesses on matchbooks before.  You can read those blog postings here and here.  These restaurants are gone but some of them may trigger some good memories.  Please feel free to share those memories in the comments below.

 

Jonix opened in 1979 and was the first restaurant to be located on the southwest corner of Golf and Plum Grove Road.  They specialized in all of the things noted on the matchbook and, in 1983, segued into the popular Copperfields.  At the time, these types of bars/restaurants were commonly called “fern bars” because of the wealth of ferns and other greenery that were placed throughout the business as well as the wood, brass and fake Tiffany lamps that were also part of the decor.  The outline of the building as seen on the matchbook is still evident in the building today.

Carlos Murphy’s was another hot spot and another “fern bar” on Golf Road.  It opened around 1984 and originally featured a Mexican and Irish menu as can be seen on the top matchbook.  After a number of changes they began offering everything from Mexican to Italian to Asian with American dishes like ribs, chicken and gooey desserts sprinkled in between.  It eventually became a grill and tortilleria which is a tortilla bakery. They closed around 2001 and you can now find Bahama Breeze in the location.

And then there was Studebakers.  It was THE dancing nightspot where you could see and be seen.  The 50’s/60’s bar and restaurant was located in the Woodfield Commons shopping center at the southwest corner of Golf and Meacham Roads.  It opened in September 1983 as a concept restaurant by the Alabama-based Studebaker’s Inc restaurant chain and Chicago Bears running back Walter Payton.  They were in business until 1997 or 1998.

Walter Payton took on another new venture when he opened Thirty-fours in 1988.

It was located near the Hyatt on Golf Road and was also both a restaurant and a nightclub.  According to the 1990-91 phone book, they had a dinner buffet, ladies night and were available for corporate luncheons.  Interestingly enough, the required entry age was 23 and there was a dress code.  The club stayed in business until 1995.

Another long time popular spot along Golf Road, close to Route 53, was the Rusty Scupper.  Amazingly enough, it opened back in 1978!  It also began life as a fern bar–only with a nautical theme–and had a menu that was largely surf and turf.  Their tenure ran out in December of 1989.

Monday’s Restaurant continues the chain of restaurants on Golf Road that we have uncovered.  Located on the site of today’s TGI Friday’s near Woodfield, Monday’s appears to have opened in 1978 and been somewhat of a fern bar too.  To set themselves apart, their decor included “oriental panels, leaded glass, Egyptian tapestry, East Indian statues, round hearths and an original open air fireplace.” (Daily Herald; July 27, 1979) They were known for their famous buffet brunch on Sundays as well as their salad bar and desserts.  Business appears to have ceased around 1982 when their newspaper classified ads ceased.

The Marriott Hotel on Martingale Road featured these two venues, beginning in the late 1980’s.  Gaddis was their AAA Four Diamond restaurant and they featured fine dining with continental dome service followed by dancing in the Bobby London Lounge.  They advertised themselves in the Daily Herald as “one of the Northwest suburb’s most romantic restaurants, where the emphasis is on fine food prepared tableside…”  (Daily Herald; April 21, 1995)  They appeared to have stayed in business into, possibly, the early 2000’s.

If anyone has more details on these restaurants that I can add or change, please don’t hesitate to comment below or send me an email.  I’d like to get the history correct!

Jane Rozek
Local History Librarian
Schaumburg Township District Library
jrozek@stdl.org

4 Responses to “SCHAUMBURG RESTAURANTS PICTURED ON MATCHBOOKS”

  1. Steven schauner Says:

    I can help with questions regarding Gaddis, I was a chef that worked there.

    • jrozek Says:

      Thank you for the offer Steven. I do have a question. Do you know the years Gaddis and the Bobby London Lounge were in the Marriott? They were unable to tell me the exact years–or even the year they started. In researching Gaddis, it sounded like quite the restaurant with its table side preparations. It was definitely a “special occasion” place to go.

      Jane Rozek
      Local History Librarian
      Schaumburg Township District Library
      jrozek@stdl.org

  2. KMP Says:

    A couple corrections on the Rusty Scupper. It closed in December of 1989 (I know because I worked there when it closed), and it did not have any affiliation with the Rusty Pelican.

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